Angelika is loving her Snuggle Bug! Little Diagon is so comfy and close. Angelika loves how conveniently she can feed him while he’s still wrapped up!image 1

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Kids Emporium West Rand (stockists of Snuggle Bugs) are turning 3! They are running competitions and have already had a few lucky winners. Congratulations Roseanne Grant on winning a Snuggle Bug – you will love it! Visit their Facebook page at: https://www.facebook.com/kewestrand

Christmas is around the corner – this year has flown by! To all those who have bought a snuggle bug please share your thoughts and pics here – we would love to see you and your little ones snuggled up. We are very pleased to say that Snuggle Bug has really soared this year with sales having tripled in numbers! This is very exciting indeed as they are such lovely products and it makes us happy to know that there are so many people sharing our enthusiasm. With Christmas shopping in our midst, please keep a snuggle bug shaped space in your trolleys for an ideal gift. Enjoy the build up to the Festive Season and have fun!

Happy New Year!

Hello 2012! We are sure that you will live up to (if not improve on) a very productive and successful 2011. Production is underway and orders are flowing in. Statistics show that more and more parents are using Snuggle Bugs and we hope that this innovative carrying product soars to new heights this year. Our first expo will be The Living & Loving Baby Show at Emperors Palace in March and we hope to see you all there!

I found a very interesting article on the Guardian Website titled “Who needs a cot or a pram when you’re bringing up a baby?”

The article refers to Anna and Paul Garland, a couple from Lewisham, south London who practice a “minimal parenting philosophy”.

Not only have this thrifty couple opted to use a Snuggle Bug-type wrap rather than buying a pram, they have also opted to save money in other different ways.

Saving themselves the average £264 outlay on a pram, the Garlands have chosen instead to use a combination of a wrap sling and an Ergobaby carrier. While they’ve had to deal with a few negative comments, Paul believes that carrying his son “has meant Levin feels safe and secure.” It is also much more practical for getting around on public transport.

So, it’s not just about the money, although they seem to have saved a lot… The article elaborates on their philosophy saying: “There was more behind their shopping aversion than a hectic schedule. The couple were advocates of attachment parenting, a movement that encourages infants to be kept close and their needs met swiftly, without any emphasis on a baby-focused daily routine.”

Read more about the Garland’s decision in the full Guardian article here, and let me know what you think in the comments below.


We have finally gathered our breath after the very busy show in Sandton. We are sure that all of you who bought a Snuggle Bug, will enjoy lots of snuggly time with your babies. We are extremely happy with the outcome and will now be stocking up for the Christmas holidays.


We are 2 days in and it has been so busy! We have had so many moms and dads using Snuggle Bugs to carry their babies around the show. We have had rave reviews and very happy customers. This lady put her little boy in the Snuggle bug and experienced the new feeling of ‘hands free’. She is amazed at the relief on her lower back. ..and yes, you can waear a Snuggle bug on your back too!


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